Guwahati: Cancer experts and associations in the northeast have hailed the Union health minsitry's move to display more graphic and extensive images of the disease on packs of all smoking and non-smoking products.
Under the new arrangement, signage depicting how cancer erodes human organs will envelope 85% of the principal display area of such products. At present, such pictorial depictions cover 40%.
Tobacco accounts for most cancer cases and the region records the highest prevalence of 16 forms of cancer in both men and women.
Last week's notification issued by the health and family welfare ministry says tobacco companies have to devote 85% of the surface areas of all tobacco products on both sides for graphical and literal representation of statutory warning. The notification also says such products will have to carry the signages in English, Hindi or any Indian language by April 1 next year.
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