Big Tobacco's Stealthy Ads
The Jamaica Coalition for Tobacco Control (JCTC) notes with concern the recent advertising campaign by the tobacco industry in the print and electronic media in relation to the Tobacco Control Regulations (2013). Advertising by the tobacco industry is banned in the electronic media - with good reason! And until recently, there was a voluntary agreement by the tobacco industry in relation to the print media. This has detrimentally fallen by the wayside.
The tobacco industry is now very disingenuously placing these advertisements under the guise of providing information about the tobacco-control regulations, while in reality it is using the opportunity to promote products which kill at least half of its regular users.
Our children are exposed to, and are influenced by, these methods of advertising, and they should be protected from being encouraged to start this harmful, life-threatening and addictive habit.
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