martes, 28 de octubre de 2014 – 27 de Octubre de 2014 – India

Anti-tobacco campaign urges youth to avoid smoking

National Commission on Tobacco Control education and community empowerment division head Fuad Baradja said young people in Indonesia remained vulnerable to cigarette marketing activities, as tobacco companies frequently sponsored youth sporting events to advertise products, and added that the impact of smoking ran in complete opposition to the purpose of sporting activities.

He said Indonesia was one of the countries with the slowest progress in terms of prohibiting the advertisements, promotions, sponsorship and corporate social responsibility activities of cigarette companies that aimed to bolster their public image, with the youth as their main target.

Government Regulation (PP) No.109/2012 on tobacco control, which still allows cigarette advertisements, promotions and sponsorship via all types of media in Indonesia, had made children targets of exploitation of cigarette companies’ marketing activities.

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