Tobacco advertisements may increase smoking risk among teens
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Every 10 tobacco ad sightings may increase teens' risk of starting to smoke by almost 40 per cent and their chances of daily smoking by 30 per cent, a new study has warned. The researchers based their findings on over 1,300 ten- to 15-year-old non-smokers whose exposure to tobacco advertising and subsequent behavior were monitored over a period of 2.5 years.
In 2008, the children, who were pupils at 21 public schools in three different regions of Germany, were asked how often they had seen particular ads. These included images for six of the most popular cigarette brands in Germany and eight other products, such as chocolate, clothes, mobile phones, and cars.
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